
TEMPO.CO, Jakarta - More and more people in Indonesia are realizing the importance of a healthy and active lifestyle. This is reflected in the 2024 Indonesia Sport Development Index (IPO) report which notes that 53.1 percent or around 109.2 million Indonesians spend their money on sports needs. The estimated value of money circulating for sports shopping reached Rp 39.5 trillion in 2024, an increase of Rp 2.17 trillion compared to 2023. Indonesia's sports industry is dominated by two main sectors, namely sports shoes and clothing. Shoes represent the largest market share at 41.75 percent, while sports clothing reaches 28.61 percent.
Internal data from Lazada also shows high interest from the public in exercising and adopting an active lifestyle. Sports shoes became one of the best-selling products during Lazada's year-end online shopping promo last year. Welcoming this positive trend, Lazada Indonesia is once again presenting the Lazada 6.6 Super Wow Sale, providing convenience for customers to meet all their needs, including sports and an active lifestyle at the best prices.
The Lazada 6.6 Super Wow Sale event will take place from June 5th at 8 p.m. to June 8th, 2025. There are choices of sports shoes, clothing, accessories, beauty and body care products, and other supporting items for an active lifestyle. The hope is that the public can be more motivated to achieve their fitness goals.
"Lazada understands the enthusiasm of the Indonesian public for a healthy and active lifestyle, as well as the need for quality sports equipment at affordable prices. This campaign is hoped to accommodate all needs, from daily necessities to healthy lifestyle trends," said Amelia Tediarjo, Head of Operations Lazada Indonesia, in a press release received by Tempo on June 3, 2025.
Sweat It Out in the Middle of 2025
It's never too late for those of you who are still comfortable lazing around and reluctant to break a sweat. A mid-year self-evaluation certainly becomes the momentum for a more fit and active movement. At this time, there are many interesting sports activities that you can join, such as participating in various running events held every week, playing padel in new fields, or taking part in the HYROX fitness trend which has recently become a hot topic on social media.
Here are six supporting tool ideas that can make anti-laziness activities more enjoyable and fun, both when exercising alone or with friends or family!
1. Smart Watch
In addition to supporting a sporty look, a smart watch is very useful for monitoring heart rate, the number of steps, calories burned, and sleep quality. These features help track exercise progress and maintain a consistent healthy lifestyle, suitable for those who are just starting an active lifestyle or want to monitor the intensity of their training or exercise sessions.
2. Open-ear Earphone
Unlike regular earphones, open-ear earphones allows the user to hear surrounding sounds while enjoying music or podcasts. With a comfortable design, you can stay focused without losing the spirit because you're accompanied by your favorite songs.
3. Dry Shampoo
After exercising, your hair might feel greasy and oily. This can be inconvenient as there isn't always time to wash, especially if you have to continue other activities immediately. Dry shampoo can be a practical solution! Just spray it on the roots of your hair, and your hair looks clean, fresh, and voluminous. You can save time and keep your hair fresh between your exercise schedule and busy activities with dry shampoo.
4. Face Mist
After exercise, the skin usually feels hot and dry. Face mist provides a fresh sensation and helps maintain facial moisture. This is an instant lifesaver especially after outdoor sessions or intense exercise. So, you don't have to worry about your facial skin not being properly hydrated and can continue your activities with face mist.
5. Lip Balm with SPF
Like sunscreen, which functions to protect facial skin, your lips also need protection, especially during outdoor activities. Choose a lip balm that is formulated with SPF so your lips stay moisturized and protected from the sun's heat. With SPF lip balm, you can exercise outdoors with peace of mind without worrying about dry or damaged lips.
6. Microfiber Towel
To maintain hygiene and comfort during or after exercise, a microfiber towel is the ideal choice. Its quick sweat-absorbing material and easy drying make it a practical option to accompany your sports activities. Its lightweight material and compact size make it easy to carry anywhere.
All of these options can be obtained at Lazada, from various trusted brands available in the LazMall channel. "The Lazada 6.6 Super Wow Sale is not just a discount party, but also our effort to support the Indonesian economy and present relevant needs for the public. We hope the Lazada 6.6 Super Wow Sale can provide a fun and relevant online shopping experience," said Amelia Tediarjo.
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